About
These two small letters say it all. IF we did something different. IF we took a different action.
Imaginarium conjures up a solution that is creative and sustainable. Everything we do now has to have minimum impact on the planet. Our immersive approach to joining all the pieces together is not hamstrung by the digital solution for everything. We accept that humanity may be falling under the cloak of AI and the algorithm and intrusion… but do people like all this?… possibly not.
Simplicity and direct honesty in our communication have to be refreshing. IF services include brand identity, websites, ethical sourcing, story writing, special events and much more.
Our Heritage
As world trade exploded in the 1990’s, we found that more materials were being sourced from China. Stalwart industries where the ‘made in England’ or ‘made in Britain’ was subsumed under a welter of Chinese products.
It wasn’t a case of joining them or not joining them. It was a swing to mid-priced quality and an extension of the throw-away society. In a way, consumerism was an explosion. If you didn’t join you were not competitive and fell by the wayside.
So it was that ethical sourcing came to the fore if you had a well-known brand you needed efficient cost-effective sourced product. Testing also came to the forefront because several high profile cheap products were badly sourced…normally in a rush with no appreciation of SOP, quality and the like.
Wing Lee got a reputation for sourcing volume products, creativity and dealing with ethical manufacturing.
To an extent, we still have a heritage in this area but now 100% insist on a sustainable product that fits into many categories. Offsetting carbon and being mindful of the impact on climate change comes before any discussion on what products we might supply.
​Sustainability
The world is finally waking up to fact that we must improve the way we look after our planet. Not to sound too dramatic, but having a liveable future on the surface of the Earth depends on us
all taking action.
We know the numerous issues surrounding sustainability are complex, but to make a start is far better than doing nothing. That is why we are working hard to develop new products that are much kinder to the environment.
We can audit the products you use and discuss converting them to more sustainable alternatives.
Fill out the contact form below and we will be in touch to discuss supllying more sustainable alternative products for you and your customers.
